{"id":17906,"date":"2026-04-08T13:00:58","date_gmt":"2026-04-08T12:00:58","guid":{"rendered":"https:\/\/screenimage.ch\/?post_type=referenzen&#038;p=17906"},"modified":"2026-04-14T10:14:15","modified_gmt":"2026-04-14T09:14:15","slug":"bls-passenger-information-on-the-go-through-digital-signage","status":"publish","type":"referenzen","link":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/","title":{"rendered":"BLS"},"content":{"rendered":"    <div class=\"lead-text margin_bottom \"\n        data-aos=\"fade-up\">\n        <div class=\"lead-text__wrapper\">\n                        <h2 class=\"lead-text__start-point\">INITIAL SITUATION<\/h2>\n                        <p class=\"lead\">The railway operator BLS AG operates an extensive regional rail network, including the standard-gauge section of the Bern S-Bahn, parts of the Lucerne S-Bahn, and the car transport services at L\u00f6tschberg and Simplon. The car transport services provide a vital road link for traffic between the Bern and Valais regions and are the shortest route across the Alps.<br \/>\r\n<br \/>\r\nBLS management set out to improve customer information and, consequently, service at the Goppenstein, Kandersteg, and Iselle loading stations. Key information includes departure times for the next car train, price displays, and specific updates in the event of disruptions or train cancellations.<br \/>\r\n<br \/>\r\nEspecially in the event of disruptions, it is crucial to inform passengers in their cars quickly and directly. At the Iselle IT site in particular, this form of real-time information is considered highly important, as there is no staff present on site.<\/p>\n        <\/div>\n    <\/div>\n\n\n    <div class=\"goal-box margin_top margin_bottom\"\n        data-aos=\"fade-up\">\n        <div class=\"goal-box__wrapper\">\n            <p>AIM<\/p>\n            <h3>Improving passenger communication<\/h3>\n        <\/div>\n    <\/div>\n\n\n\n<div class=\"table-overview margin_bottom margin_top\"\n    data-aos=\"fade-up\"\n    data-aos-anchor-placement=\"top-center\"\n    >\n    <div class=\"table-overview__wrapper\">\n                                <div class=\"table__cell table__cell--small\">\n            <p>Area of application<\/p>\n            <span class=\"\">External Communication<\/span>\n        <\/div>\n                                        <div class=\"table__cell table__cell--small\">\n            <p>Specialty<\/p>\n            <span class=\"\">Active Hardware Monitoring<\/span>\n        <\/div>\n                                        <div class=\"table__cell table__cell--small\">\n            <div class=\"table__cell--large\">\n                <p>Connections<\/p>\n                <span class=\"\">Timetables, Wait Times, Webcam, Service Disruptions<\/span>\n            <\/div>\n        <\/div>\n                                        <div class=\"table__cell table__cell--small\">\n            <p>Locations<\/p>\n            <span class=\"table-overview__text-big\">4<\/span>\n        <\/div>\n                                        <div class=\"table__cell table__cell--small\">\n            <p>Number of Screens<\/p>\n            <span class=\"table-overview__text-big\">6<\/span>\n        <\/div>\n                                        <div class=\"table__cell table__cell--empty\">\n        <\/div>\n        <div class=\"table__cell table__cell--small\">\n            <p>Editors<\/p>\n            <span class=\"table-overview__text-big\">2<\/span>\n        <\/div>\n                                        <div class=\"table__cell table__cell--small\">\n            <p>Implementation<\/p>\n            <span class=\"table-overview__text-big\">2022<\/span>\n        <\/div>\n                    <\/div>\n<\/div>\n\n    <div class=\"lead-text margin_bottom \"\n        data-aos=\"fade-up\">\n        <div class=\"lead-text__wrapper\">\n                        <h2 class=\"lead-text__start-point\">SOLUTION<\/h2>\n                        <p class=\"lead\">Outdoor displays have been installed at the ticket counters in Kandersteg and Goppenstein and at the loading ramp in Iselle IT. Upon arrival, customers can now see at a glance when the next train departs and how long the wait will be. The screens also display the distance to the restrooms and the kiosk, as well as the maximum permitted vehicle height per train. In the event of disruptions, all arriving customers can be informed immediately. To ensure the screens function smoothly, all hardware components\u2014digital signage screens, players, and enclosures\u2014are continuously monitored.<br \/>\r\n<br \/>\r\nThe outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service. By presenting essential information as soon as customers arrive, the system has helped noticeably reduce congestion and stress in the waiting areas.<br \/>\r\n<br \/>\r\nIn Kandersteg and Goppenstein, the displays in the waiting areas are also used to show advertising content and a live webcam view of the opposite side of the valley, enhancing both the customer experience and the informational value of the screens.<\/p>\n        <\/div>\n    <\/div>\n\n\n                        <div class=\"testimonial-section\"\n        data-aos=\"fade-up\">\n        <div class=\"row\">\n            <div class=\"col-12 col-md-8 offset-md-2\">\n                                    <div class=\"testimonial-section__title\">\n                        CUSTOMER OPINION                    <\/div>\n                            <\/div>\n            <div class=\"col-12\">\n                <div class=\"row\">\n                    <div class=\"col-md-1 offset-md-1\">\n                        <span class=\"d-none d-sm-block lt-outside\">\u00ab<\/span>\n                    <\/div>\n                    <div class=\"col-12 col-md-8\">\n                                                    <p class=\"testimonial-section__lead-text\">\n                                <span class=\"lt-inside d-md-none\">\u00ab<\/span>\n                                We regularly receive positive feedback from customers. The screens stand out and are well-received. The same goes for our staff. The ability to communicate in real time is a major advantage, especially at our Iselle location. We thank Screenimage for the smooth implementation and excellent support.                                <span class=\"lt-outside d-md-none\">\u00bb<\/span>\n                            <\/p>\n                                            <\/div>\n                    <div class=\"col-md-1\">\n                        <span class=\"testimonial-section__close-quote d-none d-sm-block lt-outside\">\u00bb<\/span>\n                    <\/div>\n                <\/div>\n                <div class=\"row\">\n                    <div class=\"col-12 col-md-8 offset-md-2\">\n                        <div class=\"testimonial-section__author\">\n                                                                                        <div class=\"testimonial-section__info\">\n                                    <p>Monica Nyffenegger, <span>Marketing Communications<\/span><\/p>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n    <meta property=\"og:url\" content=\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\"\/>\n    <meta property=\"og:type\" content=\"blog\"\/>\n    <meta property=\"og:title\" content=\"BLS\"\/>\n    <meta property=\"og:description\" content=\"\"\/>\n    <meta property=\"og:image\" content=\"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg\"\/>\n\n    <div class=\"col-12 col-lg-4 offset-lg-4 col-md-4 offset-md-4\"\n        data-aos=\"fade-up\">\n        <div class=\"share-post__wrapper\">\n            <h4 class=\"share-post__title\">\n                Share Post            <\/h4>\n            <ul class=\"share-post__list\">\n                <li class=\"share-post__item\">\n                    <a href=\"#\"\n                       onclick=\"window.open('https:\/\/www.xing.com\/app\/user?op=share&#038;url=https%3A%2F%2Fscreenimage.ch%2Fen%2Freferences%2Fbls-passenger-information-on-the-go-through-digital-signage%2F')\"\n                       class=\"share-post__link\">\n                        Xing                    <\/a>\n                <\/li>\n                <li class=\"share-post__item\">\n                    <a href=\"\"\n                       onClick=\"window.open('https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fscreenimage.ch%2Fen%2Freferences%2Fbls-passenger-information-on-the-go-through-digital-signage%2F&#038;title=BLS&#038;summary=BLS&#038;source=LinkedIn',\n                               'SharePosts',\n                               'width=500,height=700,resizable,scrollbars=yes,status=1')\" class=\"share-post__link\">\n                        Linked-In                    <\/a>\n                <\/li>\n                <li class=\"share-post__item\">\n                    <a href=\"\" class=\"share-post__link\"\n                       onClick=\"window.open('https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fscreenimage.ch%2Fen%2Freferences%2Fbls-passenger-information-on-the-go-through-digital-signage%2F&#038;t=BLS',\n                               'SharePosts',\n                               'width=500,height=700,resizable,scrollbars=yes,status=1')\">\n                        Facebook                    <\/a>\n                <\/li>\n            <\/ul>\n        <\/div>\n    <\/div>\n\n\n    <a class=\"cta-gradient__link\" target=\"\" href=\"https:\/\/screenimage.ch\/referenzen\/iph-interkantonale-polizeischule-hitzkirch\/\">\n        <div class=\"cta-gradient margin_bottom margin_top\">\n            <div class=\"cta-gradient__wrapper\">\n                <p>Next Reference<\/p>\n                <h3>IPH Intercantonal Police Academy Hitzkirch<\/h3>\n            <\/div>\n        <\/div>\n    <\/a>\n","protected":false},"featured_media":16147,"template":"","categories":[31],"class_list":["post-17906","referenzen","type-referenzen","status-publish","has-post-thumbnail","hentry","category-external-communication"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BLS - screenIMAGE<\/title>\n<meta name=\"description\" content=\"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BLS - screenIMAGE\" \/>\n<meta property=\"og:description\" content=\"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\" \/>\n<meta property=\"og:site_name\" content=\"screenIMAGE\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-14T09:14:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"933\" \/>\n\t<meta property=\"og:image:height\" content=\"560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\",\"url\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\",\"name\":\"BLS - screenIMAGE\",\"isPartOf\":{\"@id\":\"https:\/\/screenimage.ch\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg\",\"datePublished\":\"2026-04-08T12:00:58+00:00\",\"dateModified\":\"2026-04-14T09:14:15+00:00\",\"description\":\"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.\",\"breadcrumb\":{\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage\",\"url\":\"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg\",\"contentUrl\":\"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg\",\"width\":933,\"height\":560,\"caption\":\"Digital Signage BLS AG\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/screenimage.ch\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BLS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/screenimage.ch\/#website\",\"url\":\"https:\/\/screenimage.ch\/\",\"name\":\"screenIMAGE\",\"description\":\"screenIMAGE\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/screenimage.ch\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BLS - screenIMAGE","description":"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/","og_locale":"en_US","og_type":"article","og_title":"BLS - screenIMAGE","og_description":"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.","og_url":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/","og_site_name":"screenIMAGE","article_modified_time":"2026-04-14T09:14:15+00:00","og_image":[{"width":933,"height":560,"url":"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/","url":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/","name":"BLS - screenIMAGE","isPartOf":{"@id":"https:\/\/screenimage.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage"},"image":{"@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage"},"thumbnailUrl":"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg","datePublished":"2026-04-08T12:00:58+00:00","dateModified":"2026-04-14T09:14:15+00:00","description":"The outdoor digital signage solution has significantly improved communication with passengers using the BLS car transport service.","breadcrumb":{"@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#primaryimage","url":"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg","contentUrl":"https:\/\/screenimage.ch\/wp-content\/uploads\/2024\/01\/IMG_20220912_121845_resized_20230228_091023977-2.jpg","width":933,"height":560,"caption":"Digital Signage BLS AG"},{"@type":"BreadcrumbList","@id":"https:\/\/screenimage.ch\/en\/references\/bls-passenger-information-on-the-go-through-digital-signage\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/screenimage.ch\/en\/"},{"@type":"ListItem","position":2,"name":"BLS"}]},{"@type":"WebSite","@id":"https:\/\/screenimage.ch\/#website","url":"https:\/\/screenimage.ch\/","name":"screenIMAGE","description":"screenIMAGE","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/screenimage.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/referenzen\/17906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/referenzen"}],"about":[{"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/types\/referenzen"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/media\/16147"}],"wp:attachment":[{"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/media?parent=17906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/screenimage.ch\/en\/wp-json\/wp\/v2\/categories?post=17906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}